Co-working has been accused of being detrimental to business growth. But is that really true?
With co-working rapidly gaining ground as the latest workspace trend, it really seems to live up to the hype. Here are three ways by which co-working can actually help you upscale and grow your business.
- Communication and collaboration :
Are you feeling stuck doing the same things & meeting the same people at work every day? Or maybe you actually are stuck with a problem & the solution seems too far away. Co-working seems to take care of these issues almost miraculously.
In a shared workspace, you are in immediate contact with a close community of people who come from so many different backgrounds. Among them, there are creators and thinkers and highly successful people in their respective fields. You have a talent pool in your immediate vicinity, ranging from problem solvers to experienced mentors. Take your pick.
2. Unforeseen opportunities :
While most benefits of coworking are easily visible, there are some that are not. The most prominent of these is the one most closely related to upscaling your business: potential clients. Whatever be your business, there is always a chance that someone in your shared office is need of the exact same thing. What’s more, if you are diligent enough, you may even find potential investors for an idea you have had in the back of your head!
Shared workspace ensures that you are familiar with these people, and pitching your product, services, and ideas is often easier. Co-working also gives you the opportunity to find solutions regarding barters, fundraisings, hirings, hidden among regular commonplace chitchat. The watercooler zone is no longer a place just for idle gossip.
3. Community workspace :
One of the most visible benefits of the coworking space is the community, and the importance of this cannot be stressed enough.
The workspace is intricately linked to a person’s physical and mental health, which in turn has a huge impact on productivity. Being a part of a community like in a coworking space fosters a sense of inclusion, & this works wonders in improving your outlook on work.
Think about it. You are surrounded by people who are motivated, dedicated, and goal-oriented. A lot of them are bound to share your views & affect your personal life too. Co-working spaces also organize social and recreational events, seminars, and workshops. This further increases your scope of connecting and growing, both as an individual and as a business person.
From mentors to potential investors and partners, co-working spaces provide you opportunities to connect with the right people, as well as improves your inner productivity to help you grow yourself and your business exponentially.